18th February 2014 by Thomas

New report out: MOBA games in Europe

MOBA_ICO report cover_Image 01Available now is our latest market report. We have taken an in-depth look at the MOBA sub-genre, specifically its presence on the European markets. This is an extensive report, looking at each game as well as every single market, and drawing an interesting picture of the current trends in the genre.

 

With an estimated revenue for all the games in Europe of €173m ($237m) for 2013, MOBA games have been growing very rapidly in the past few years and should continue to develop for the foreseeable future. Below, you can find the foreword to the report as well as the table of contents. As usual, don’t hesitate to contact us if you have any questions. Read the rest of this entry »



Posted in Events, ICO Partners

26th November 2013 by Diane

Come work with us!

  • ICO Partners is expanding – we are looking for a Senior European PR Executive. The description is the following :

 

Skills and requirements:

Graduate in public relations, journalism, marketing or related programme

  • Fluent in English and another European language

  • Minimum 3 year’s experience in a position involving contact with the media

  • Experience of people management preferred

  • Strong communication skills, both spoken and written

  • Ability to work with and analyse data

  • Self-motivation and sense of initiative

  • Interest and knowledge of online games is a plus

  • Skills and experience in online video marketing and communication (Youtube, Twitch…) is a plus

 

 

Responsibilities:

  • Managing relationships with journalists in one or several European territories
  • Managing relationships with clients
  • Team management responsibilities based on applicant’s profile
  • Writing of Press Releases and Media Alerts
  • Developing and updating media lists and contact databases
  • Participating in daily media relations tasks, including collection and analysis of press coverage, reporting, organization of events, working with related service providers to support projects, etc.

 

 

The job is full-time and based in Brighton, UK. Salary to be negotiated depending on experience.

If you feel you would fit the bill, please send us your CV and cover letter to jobs@icopartners.com. We look forward to hearing about you soon!



Posted in Events, ICO Partners

9th August 2013 by Thomas

New website for ICO Media

LOGO_ICOMEDIA - SFA short update to point you in the direction of our new website for ICO Media, our comprehensive PR service.

 

ICO’s PR activity has grown significantly since we started it in 2009, but we always kept it under the ICO Partners umbrella, mostly as a way to keep things simple. As it has grown significantly lately, we have decided to give it a proper space on the Internet with the launch of our ICO Media website. It’s light, simple and (hopefully) straight to the point:

 

So please take a few minutes to check it out:
www.icomedia.eu

 

 

This is as good an opportunity as any other to remind you all that we will again be at gamescom again this year. You can contact us to arrange a meeting – or just drop by our booth to say hi – we are in the Hall 4.1, booth number A014.

 

 



Posted in Events, ICO Partners

4th February 2013 by Thomas

New report out – Client-based MMORPGs in Europe

We are very happy to announce that we have released our first market report directly available on the website. This is a very specialised report as we looked into client-based MMORPGs specifically, with a deeper look on how they perform in the largest countries of the region (UK, France, Germany, Spain, Italy and Poland).

Read the rest of this entry »



Posted in Events, ICO Partners

7th January 2013 by Thomas

That seasonal blog post

It is that time again where we wish you all the best for the coming year. 2013 is holding a lot of promise for ICO Partners, some of which we should be able to discuss soon, others that are still in early stages, and all of them quite exciting.   Anyone whom I ran into last month probably knows from my raving rants at the time it was taking, but we have finally moved into our new offices. We have roughly doubled the size of the space we were in, as well as improved our autonomy. The offices are still in Brighton and very close to the train station for that matter. The details have been updated on the Contact Us page, but here they are again, for good measure: ICO Partners Office 6, 10 Fleet Street Brighton BN1 4ZE United Kingdom   More news from us very soon, but meanwhile…

OUR BEST WISHES FOR 2013!!!

 

Happy_2013_web_450px



Posted in Events, ICO Partners

25th October 2012 by Thomas

Gstar 2012

Every year, like clockwork, in the early days of November, we fly to Korea to go to Busan, in order to attend the Gstar.  We will be there on Thursday and Friday, on our very own booth, as usual.

 

If you find yourself in the neighbourhood, you should definitely give us a shout and come say hi to Diane and myself (Thomas).

 

 

ICO booth - i20

 

See you there!

 

 



Posted in Events, ICO Partners

10th August 2012 by Jen

Gamescom roll call!

Unsurprising fact of the week (month? year?): the whole team is headed to Cologne next week for GDC Europe and gamescom. Here’s where we’ll be:

 

Thomas and Diane arrive on Sunday, and will be at GDC on Mon 13th and Tue 14th. They’ll be taking meetings in our B2B booth, located in Hall 4.1, A012, until Fri 17th.

ICO booth location

 

The PR team will be with clients in the business centre, from Wed 15th to Fri 17th:

 

Jen will be with Riot Games (Hall 4.1, C051) managing press meetings for League of Legends

 

Nora will be with Hi-Rez Studios (Hall 4.1, B022) managing Tribes: Ascend demo attendance and SMITE match bookings

 

Kat will be managing the press schedule for Born Ready Games (co-exhibiting with us in Hall 4.1, A012) supporting Strike Suit Zero

 

Anne-Julie will be a superhero, flying in to assist where she’s needed.

 

If you’d like to book a meeting or meet up in the evening, please get in touch. See you on the other side…

 

 



Posted in Events, ICO Partners

28th June 2012 by Jen

Job opportunity at ICO Partners: UK PR Executive

It’s been an action packed year for the PR team so far — we’ve got great work coming out of our ears (not literally), and as a happy consequence of this, we’re hiring again!

 

This time, we’re looking for a native English speaker with equal amounts of writing skill, creative flair and love of online video games. Prior PR/marketing experience is a definite plus, but the role could also suit someone with a different background in online communication, like a community or social media manager. If this sounds like you, and you’re interested in joining a small, fun-loving (but hard-working) team based in Brighton, please send your CV to jobs@icopartners.com and/or ping for more info.

 

Here’s the job spec:

 

________

 

 

Who we are: ICO Partners Ltd., a small but fast-growing online games services consultancy and PR agency based in Brighton, UK. Find out all about us at http://www.icopartners.com.


Who we need: A flexible, autonomous and motivated communications professional with a passion for online video games


Skills and requirements:


  • Native English speaker with very strong spoken and written communication skills

  • Minimum 1 year’s experience in a position involving direct contact with the media

  • Experience of and enthusiasm for online video games

  • Proven organisational and planning skills

  • Self-motivated approach to work; ability to work to short deadlines and under pressure

  • Sound judgement in dealing with media

  • Ability to work with and analyse data

  • Skills and experience in online marketing is a strong plus


Responsibilities:


  • Managing relationships with journalists across Europe (in English)

  • Working closely with clients to create and implement PR plans, schedules and communications

  • Drafting press releases and media alerts

  • Developing and updating media lists and contact databases

  • Participating in daily media relations tasks, including media outreach, collection and analysis of press coverage, reporting, organization of events, interviews and promotions

  • Assisting with market research projects

  • Participating in product testing as required


Remuneration : To be discussed with the candidate, based on experience

Location:  Brighton, UK

Reports to:  Head of PR

Hours:  Full-time, 37.5 hours per week

Contact:  jobs@icopartners.com



Posted in Events, ICO Partners

24th January 2012 by Thomas

Retrospective: ICO Media in 2011

Rear-view mirror of Zion mountains

Here is Part Two of our retrospective for 2011 and what we have been doing for the past year.

 

If you have been following our activities, you may be aware that we started up a media relationship management service (also called ‘public relations’/PR) called ICO Media in 2010. We recently added a new section to our website to outline our approach to media relations for online games.

So… ICO Media in 2011 was very interesting for us. We took on more PR clients, and the team had a greater variety of tasks to juggle than in the previous year. We experimented with tools to improve efficiency, learned a lot about what works for us, and streamlined our processes quite a bit.

Read the rest of this entry »



Posted in Events, ICO Partners

17th January 2012 by Thomas

Retrospective: ICO’s consulting in 2011

Rear-view mirror of Zion mountains

Every year, we take the opportunity during holiday down time to reflect on what we have done in the previous 12 months, and to plan a little bit for the coming year. We’re just about to undertake our formal 2012 planning now, so I thought I’d share some of our findings about 2011.


We do a range of different kinds of work, so it can sometimes be a challenge to explain, but maybe splitting the summary into two parts will help to reduce confusion! In this post, I will talk about the consulting and the market intelligence work we did last year (as they often go hand in hand). In a future post, I will talk about our media relations activity.

Read the rest of this entry »



Posted in Events, ICO Partners

11th January 2012 by Thomas

Happy 2012!

Wow, we haven’t posted in a while, have we? We’ve been keeping very busy with new clients, new starters, holidays and all sorts… but now it’s a brand new year and a perfect time to start again.


2011 was another really good year for us, if a bit of an emotional roller coaster with both Martin and Julien leaving for greener pastures (not sure that Julien is finding Sweden greener than Ireland, but you get the idea!). We’ve also recently welcomed several new members of the PR team that we’ve been remiss in not mentioning before now. This will be fixed Soon™, at which time you’ll learn more about (in order of appearance) Nora, Katja and Gemma. But that’s another post.


We’ve got a lot coming up in 2012. More clients (probably), more market research (definitely), more things to share with all of you. And we hope, more new encounters, more surprising games, and more fun for everyone.


All of this to say that we also wish you all loads of wonderful things for this coming new year!




Visual designed for ICO by Beatoa – as were the previous years’ designs





Posted in Events, ICO Partners

8th November 2011 by Thomas

KGC 2011 – The European market: past, present and future

Diane and I are in Korea this week, attending the KGC 2011 in Daegu at the moment and in Busan for the Gstar from Thursday.

This morning I gave a lecture entitled “Past, present and future of online games in Europe” and, as usual, I am sharing the slides over here and on slideshare:

Read the rest of this entry »



Posted in Events, ICO Partners

27th October 2011 by Thomas

Looking to open an office in Europe?


Over the past couple of years, we have worked with many clients on projects to open a local office in Europe. They all had different objectives, budgets and priorities but with time, we were able to discern some patterns. Much of the information we collected for them and, in some cases, the recommendations we made were based on the same basic criteria.


Of course, each company is unique, and what matters the most for one will not be very important for another, ultimately leading to a different decision. But the dataset was almost the same, and we have re-purposed it into a commercial report, available for sale on our website for anyone interested.


The report is about 34 pages long. About a third of it is dedicated to general data on European countries, while the rest of the report is dedicated to detailed descriptions of our most recommended locations across the 6 most popular countries for European offices (France, Germany, Ireland, Luxembourg, The Netherlands and the UK), including general appeal of the location, accessibility and cost of living.


This report is pretty important for us, because it is the first in a series of commercial reports we’ll be offering for sale on the website. We have always been about sharing our expertise widely to help companies make the right decisions about starting up in Europe, and while we are happy to share our knowledge openly (at conferences and speaking engagements, for example), we also need to pay our bills. We are very aware that not every company has the budget to cover consulting fees, but we hope that some will be able to buy the report and benefit from it. If it leads to further consulting work for us, that’s great too!


So without further ado, I’m pleased to present ‘European Office Locations‘! Stay tuned for the next in our series, coming soon.





Posted in Events, ICO Partners

25th October 2011 by Thomas

Julien’s leaving us, and we’re sad.

I really don’t want to write this post, because putting it down in writing will make it true, and I would very much like it not to be. We can’t avoid it any longer though, so here goes.

Read the rest of this entry »



Posted in Events, ICO Partners

21st September 2011 by Diane

ICO is hiring – encore!

As we add more clients, it is now time to develop our team, and so we are back on the hiring track – and this time we are looking for another Frenchman or -woman (French speakers from Belgium, Switzerland, Quebec, North Africa… are also very welcome of course) to work with us on the PR side of ICO Partners, ICO Media.


Below is the description of the profile we would be looking for, along with the responsibilities this person would handle.


Who we need: A flexible, autonomous and motivated communications professional with a passion for online video games


Skills and requirements:

●Graduate in public relations, journalism, marketing or related programme

●Native French speaker

●Fluent in English (other European language a plus)

●Minimum 1 year’s experience in a position involving direct contact with the media

●Autonomous, with good organisational and planning skills

●Able to work to short deadlines and under pressure

●Strong communication skills, both spoken and written

●Sound judgement in dealing with media

●Ability to work with and analyse data

●Self-motivation and sense of initiative

●Strong business acumen

●Interest and knowledge of online games

●Skills and experience in online marketing is a strong plus


Responsibilities:

●Managing direct relationships with journalists in several European territories

●Writing and/or translation of Press Releases and Media Alerts

●Developing and updating media lists and contact databases

●Participating in daily media relations tasks, including collection and analysis of press coverage, reporting, organization of events, working with related service providers to support projects, etc.

●Assisting with market research projects

●Participating in product testing as required

 

Remuneration : To be discussed with the candidate, based on experience


Location : Brighton, UK

 

Reports to: PR and Marketing Manager

 

Hours: Full-time, 37.5 hours per week

 

If you are a motivated person passionate about online games, and the above description did not scare you, please don’t hesitate to send us a CV and cover letter at jobs@icopartners.com

 

A bientôt!

 




Posted in Events, ICO Partners

9th June 2011 by julien

Open Position : German PR Executive

Come work with us ! ICO is looking for an experienced German native to join its media relations team providing PR services and consulting on some of the best online games in Europe. The position is based in Brighton, UK, and all other information is below. If you’re interested, send your CV to jobs@icopartners.com !

 

Read the rest of this entry »



Posted in Events, ICO Partners

30th May 2011 by Thomas

Abschied

That’s Farewell in German. Exactly a year ago, Martin joined ICO Partners as the first non-partner employee. It was a big step for us and quite a big risk for him. I remember telling him that there was a chance that the growth we were predicting would not happen and that it wasn’t a “safe” position, especially considering his very secured role at NCsoft at the time. The fact that he actually accepted the offer and made the leap of faith for us meant a lot to me.


We are now a year later, a lifetime at the speed of things these days, and Martin has decided to go back. Back to his first love and vocation, community management. While he had some opportunities to work on that field for some of our clients, that wasn’t the core of his role and it seems the calling is making itself known to him again. But he is also going back to Germany. After 6 years abroad, mostly in England, another calling, possibly cultural, most likely culinary, has made itself heard and won. Read the rest of this entry »



Posted in Events, ICO Partners

8th March 2011 by Thomas

LFG? Expanding the Media Relations team

We are just back from GDC and we had a very good time there. We caught up with friends, clients and prospective clients and it has been a busy week for sure.

One of the direct consequence from GDC is that we are going to be busy in the foreseeable future and possibly a bit *too* busy (if such a thing could be possible). And it looks like it will be time now to expand the team again and we are now opening a new position in our Brighton office and you can find the full job description here:

 

Job Description: Junior Media Relations Executive

 

Who we are: ICO Partners Ltd., a small but fast-growing online games services consultancy and media relations agency based in the southeastern UK. Find out all about us at http://www.icopartners.com.


Who we need: A flexible, autonomous and motivated communications professional with a passion for online video games


Skills and requirements:

● Graduate in public relations, journalism, marketing or related programme

● Minimum 1 year’s experience in a position involving direct contact with the media

● Autonomous, with good organisational and planning skills

● Able to work to short deadlines and under pressure

● Strong communication skills, both spoken and written

● Sound judgement in dealing with media

● Ability to work with and analyse data

● Self-motivation and sense of initiative

● Strong business acumen

● Native in either German, Spanish or Polish

● Fluent in English

● Interest and knowledge of online games is a plus

● Skills and experience in online marketing is a strong plus

 

Responsibilities:

● Managing relationships with journalists in one or several European territories

● Writing of Press Releases and Media Alerts

● Developing and updating media lists and contact databases

● Participating in daily media relations tasks, including collection and analysis of press coverage, reporting, organization of events, working with related service providers to support projects, etc.

● Assisting with market research projects

● Participating in product testing as required


Remuneration : To be discussed with the candidate, based on experience

Location : Brighton, UK
Reports to: PR and Marketing Manager
Hours: Full-time, 37.5 hours per week


Contact: jobs@icopartners.com


You can also download the pdf version.

You are free to spread the word around you as well!




Posted in Events, ICO Partners

26th January 2011 by Thomas

A brand new year

Arguably, we are well into January already, but the rule says it is still fine to send new year wishes until the end of the month.


ICO had a very good year in 2010. We grew our team, adding Martin and then Julien to our talent pool. We took on new clients, strengthened some of our ongoing relationships while building new ones.


That meant maybe a fewer number of blog posts than we would have wanted, but overall, it is also growing with us and we are very happy to have such a nice follow-up of the content we are publishing here.


We will keep working on it, and we hope that our readership will appreciate the topics we will bring here.


All this to say that we are very happy with the start of the new year and we wanted to include you in our wishes and hope for you all the best in 2012.





Posted in Events, ICO Partners

4th November 2010 by Jen

Where to find us in November

This month, we’re going our separate ways on the 15th of November. Absence makes the heart… well, totally dependent on internet access really, right? :)

Game Connection 2010, Lyon

Julien and I are attending Game Connection from 16-18 November in Lyon, and Julien will be arriving a bit early to present a Master Class session on Monday 15th, covering “Communication & Marketing for Online Games”. If you’d like to meet us at the event, please ping us through Game Connection’s booking system or use our contact form to send a meeting request.


Gstar 2010: Busan, Korea

Thomas and Martin are heading to Korea for a couple of weeks to represent ICO at Gstar. They’ll be available for business meetings on the 18th and 19th, so please get in touch if you’d like to see them.


(Diane is off having a splendid adventure, and cannot be found until the week of 22nd November.)




Posted in Events, ICO Partners

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