9th June 2011 by julien

Open Position : German PR Executive

Come work with us ! ICO is looking for an experienced German native to join its media relations team providing PR services and consulting on some of the best online games in Europe. The position is based in Brighton, UK, and all other information is below. If you’re interested, send your CV to jobs@icopartners.com !


Read the rest of this entry »

Posted in Events, ICO Partners

16th August 2010 by Martin

We are going to gamescom!

Granted, this blog entry’s headline is not the most creative one – but I will try to make up for it in the following paragraphs:


While Thomas and Diane are already visiting panels and having meetings at the GDC Europe in Cologne, the rest of ICO’s crew is making the final preparations for their flights to the following gamescom convention starting on Wednesday. In fact, we are pretty much set and ready to go, staring at the planes taking off outside our office window at Gatwick Airport and looking forward to being on one of them tomorrow afternoon. We also finally got the confirmation for the catering service at our booth at Hall 4.1, Aisle H, Booth 055 – and as we are looking forward to seeing many of you in person, this means you can enjoy snacks and drinks while dropping by.


Like us, you may already have a busy schedule but even without having arranged a meeting you’re welcome to visit us and talk about business or finally meet in person. Whether you plan on publishing a video game in Europe, want to talk about partnerships with us or are just eager to collect the full set of our shiny new business cards, you should memorize the location of our booth.


Here is how I do it:

Germany-England 4:1, Hungary was the best team in ‘55 (before Germany won the world cup in ’56)

(EDIT: This is actually not true, but it works and could keep you busy to spot the error in the sentence)

Of course, that’s my way, easy for a German but might work for others, too.


(Now I’m back at nervously checking volcanic ash forecasts one more time)



Posted in Events, ICO Partners

26th July 2010 by Thomas Bidaux

From Brighton to Munich

On Tuesday 13th of July, I presented my lecture “Games as a service, do you really know what it means?” at the Develop in Brighton conference. While I have changed the slides a bit for the event, the content was essentially the same as when I presented it in Seattle for the LOGIN conference, and you can find the presentation on slideshare.

The really good news is that Dan Hon did a great write up of my presentation (something I meant to do for a while but never took the proper time to do) and you can find it on his blog:

Read the rest of this entry »

Posted in Events, ICO Partners

26th April 2010 by Thomas Bidaux

Here comes a new challenger – Player 4 has joined the game

guileWe have been busy for the past few months — busy enough that we decided it was time to look for a helping hand (or two!). We were lucky enough to find some very capable hands indeed. Starting today, we have a new team member, joining us from NCsoft’s Aion team: Martin ‘Amboss’ Rabl.

We’ve had great experiences working with Martin in the past (especially Jen, who worked directly with him for many years), and we are very happy to have his skills and enthusiasm in our Gatwick office. He’ll be helping us to build on the work we are doing on communication and social media for our clients, as well as bringing his valuable expertise on everything German, both as a professional and as a native.

Please join us in welcoming Martin to the team!

Posted in Events, ICO Partners

16th April 2010 by Thomas Bidaux

Where are we going?

quo-vadisSpring is always a busy period as far conferences and events are concerned. And the calendar this year happened in a way that the week of the 25th of April see no less than the 3 events collides in terms of dates:

  • The Nordic Game conference will take place in Malmö (Sweden) from the 27 to the 30th of April
  • Quo Vadis will take place in Berlin (Germany) from the 27th to the 29th of April
  • The first iteration of the Webgame Conference will be on the 29th of Paril, in paris (France)

All of them I wanted to attend to, for different reasons, but that is obviously not possible. Read the rest of this entry »

Posted in Events, ICO Partners

27th February 2010 by Thomas Bidaux

ICO’s at GDC and SXSWi 2010

gdc2010Like every year, Diane and I will be in San Francisco for the Game Developer Conference from the 9th to the 13th of March. We’ll be there the whole week, so please contact us if you’d like to meet up.

Jen will be at SXSW Interactive in Austin, TX from the 12th to the 16th of March, so you can talk to us there, too!


Posted in Events, ICO Partners

12th December 2009 by Thomas Bidaux

ICO’s One-Year Blogiversary!

istock_000009325754xsmallIt seems like only yesterday that we began our love/hate relationship with WordPress, but it’s been a year already! Times have changed for us since then, too. When we set up the blog a year ago, we were cautious about setting expectations for it since we’re very busy most of the time, but we have a lot to share and really wanted to make it work. After a year’s experience with it we’ve learned a few things, and we’re making a little change.

Read the rest of this entry »

Posted in Events, ICO Partners

26th November 2009 by Thomas Bidaux

ICO Partners at the Game Connection event in Lyon

ex_logo_gcWe will be attending the Lyon Game connection this December. You can find more information about the event on their website:


In a few words, this a “speed dating ” event between different actors of the game industry. Historically, it has been very focused in match-making developers and publishers, but the last couple of years has seen different service providers joining the event as well, from localisation providers to advertising networks and billing solutions.

Don’t hesitate to ask us for a meeting through the system.

Posted in Events, ICO Partners

26th October 2009 by Thomas Bidaux

Thomas at London Games Conference

lgc-eventJust a quick reminder that Thomas will be participating in a panel at the London Games Conference tomorrow. The panel will be moderated by Phil Harrison, and Thomas will be speaking alongside Mark Gerhard, CEO of Jagex, and Kristian Segerstrale, CEO of Playfish, in a lively discussion about the future of games.

5:35 Daddy, What’s a Disc?
A discussion on the death of physical media and the business models that will rise up to replace them

The full lineup of the conference is here. If you are attending, please come and say hi!

EDIT – you can find an article covering the panel here.

Posted in Events, ICO Partners

12th October 2009 by Thomas Bidaux

KGC 2009 wrap-up

kgcThe past week in Korea has been very busy for us. We attended the KGC event for the first time this year, and it has been a very nice experience.

Thomas spoke at KGC, presenting not one lecture, but two! Both went very well, with a very attentive audience that was thirsty for knowledge on the European market and the European players.

The presentations are on SlideShare now:.

This presentation is similar to others we’ve done during the year. Some of the numbers have been updated, and as always we have provided additional information from previous iterations. The section on how to enter the European market, and related advice, has been fleshed out more thoroughly.

This is quite a new angle for us. We prepared this lecture at the request of the KGC organizers, and we can honestly say it was a lot of fun to prepare. We’d like to develop it even further, but we hope that in its current form it has enough material to be useful to its intended audience (non-European developers).

As ever, feedback on both presentations is very welcome!

[You may have noticed that those presentations feature a different logo than our previous materials. We'll talk more about that soon, but for now let's just say that we felt the need to move on to an image that's more representative of ICO's spirit.]

Posted in Events, ICO Partners

28th September 2009 by Thomas Bidaux

In between game industry events

istock_000008775670xsmallThis summer has proved to be very busy for ICO Partners. We attended a good number of events while still working for our different clients for a variety of projects. We went to GC Online in Leipig, to Gamescom in Cologne, had a stealth visit of PAX in Seattle (and left flu-free) and we just got back the GDC Austin in Texas. The travelling is almost over.


Next week, both Thomas and Diane will be in Korea. Read the rest of this entry »

Posted in Events, ICO Partners

15th July 2009 by Diane

Develop in Brighton Free to Play lecture : slides shared

The lecture went really well, even if Thomas didn’t have time to insert a few Bastille Day jokes ! The slides can be downloaded here and seen below:

To renew the disclaimer in the presentation, a lot of the numbers are estimates based on various sources. If you have official numbers for any of those games, please contact us and we’ll update it!

Posted in Events, ICO Partners

14th July 2009 by Thomas Bidaux

Keep up with ICO on Facebook and twitter

We’ll be adding easy-access links to our site soon, but in the meantime, if you’d like to receive updates from us on Facebook, here’s our page.

On twitter, we’re @icotom, @Meluzine (Diane) and @jen_bolton.  Don’t be shy — tweet at us! :D

Posted in Events, ICO Partners

13th July 2009 by Jen

Thomas speaking at Develop on free-to-play in Europe

Brighton’s Develop conference kicks off this week, and tomorrow, Tuesday 14th, ICO’s own Thomas Bidaux will be hosting a session on free-to-play games in Europe as part of its new Evolve track. In The European Free to Play Market, he’ll be giving an overview of Europe’s most successful F2P titles, the companies behind them, and the features that make them work. The session runs from 11.45 to 12.30.

Thomas will also be part of a panel discussion about how NESTA’s mentoring programme has helped developers to survive and succeed: it’s called Why Grey Matters – How to Grow Your Business, and it’s on Wednesday 15th at 11 am.

Diane and Jen will be in Brighton on Wednesday too, so if you’d like to meet up with one or more of us, please get in touch!


Posted in Events, ICO Partners

31st March 2009 by Thomas Bidaux

GDC09 – The slides shared

As promised during the lecture last week, we are sharing the presentation used as a support. For those who couldn’t attend, it should help you get the main items covered then (even though there is nothing like the real thing). At the end of the presentation, the main question was on the demographics and the numbers that we mentioned : the general numbers on Europe came from official census, most of the time done by some EU entity; numbers from the games that don’t have a source cited are estimates, based on publicly available data.

Note the presentation format make some slides difficult to read in Slideshare. You can always download the full presentation from the site though.

You can also find a write-up of the session on Adam Martin’s blog.

Posted in Events, ICO Partners

12th March 2009 by Thomas Bidaux

GDC09 lecture teaser

GDC is now only a few weeks away, and we are busy planning meetings and giving some final touches to the lecture.

As a reminder, we will be speaking at GDC, during the Worlds in Motion Summit. The session is on the 23rd of March, at 4.15pm, in the North Hall (room 132).

We actually wanted to share here a teaser of the many topics that the session is going delve into. A lot of the focus is on explaining Europe and the market of online games in Europe and how it is different from the North American market. Read the rest of this entry »

Posted in Events, ICO Partners