4th November 2009 by Thomas
Cross-media strategy and MMOs
Developed in Spain and presented as an MMO for kids, there hasn’t been much noise around Planet 51 Online. The wikipedia page of the movie doesn’t mention it, there has been one article on it in the media in the past month (and it is the announcement about the fact they use the Trinigy Vision Engine), and the launch of the game was pretty low key, but since yesterday, the game is “live”. While the website is definitely presenting the game as fully developed and ready to go for mass consumption, the client is bearing a Beta flag. Read the rest of this entry »
Tags: Cross-media, kids, MMO, Planet 51
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