Blizzard has recently sent cease and desist letters to the developers of iPhone apps using data from the Armory (of which the text can be found here), not so long after the announcement of the new add-on policy, which forbids add-on developers from monetizing their add-ons, and from obfuscating their code (preventing any sustainable competitive advantage for any of them. Except  established companies with leverage to negotiate.) Together, these moves seem to sum up to a clear policy : preventing anyone from doing money by providing services around World of Warcraft. Read the rest of this entry »